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// ABOUT

Different industries.
The same core problem.

I’m a marketing strategist with more than 13 years of experience across insurance, CPG, healthcare, agency, home services and entrepreneurship.

// THE THROUGHLINE

Understand the business. Understand the audience. Build the connection.

My background spans brand strategy, product marketing, integrated campaigns, email, paid media, SEO, content, websites, lifecycle marketing, lead generation and analytics.

I’ve worked inside established organizations, agencies, growing businesses and my own ventures. That range has made me comfortable moving between strategy and execution.

I can develop the campaign, write the message, work with creative, evaluate performance and manage the stakeholders needed to get the work out the door.

I don’t believe every marketing problem needs a complicated answer. It needs the right one.
// EXPERIENCE
2024–2025

Senior Marketing Specialist

Orion180

2023–2024

Senior Digital Marketing Specialist

My Florida Roofing Contractor

2020–2023

Co-Founder + Marketing Lead

The House of Scoops

2019–2020

Digital Marketing Specialist

Western Dental

2018

Account Manager

Passport Brand Design

2015–2018

Marketing Manager

Freshpet